Let’s Make You a Business / Shopify
At R/GA, I helped the team design Shopify’s first brand campaign.
This campaign showed the difference between making something, and making something a business.
I was tasked to help conceptualize each headline visually, using only circles and arrows.
Circles represented the moments in a merchant’s journey and arrows represented the journey itself.
At R/GA, I helped the team design Shopify’s first brand campaign.
This campaign showed the difference between making something, and making something a business.
I was tasked to help conceptualize each headline visually, using only circles and arrows.
Circles represented the moments in a merchant’s journey and arrows represented the journey itself.
![](https://freight.cargo.site/t/original/i/1aa4b4ec93feac50ba88c00b8ca29366278724be0d16e90edb466a86a304a4f5/GettyImages-144561938_v01-White.jpg)
![](https://freight.cargo.site/t/original/i/3bff284146132b892292c195a045dde5c5f8147e3230cec32a3c98e6c9e2b3ef/Billboard_Mom.jpg)
![](https://freight.cargo.site/t/original/i/395de96aaef2f3e8c4fcd7434a1260cba488e02fb12591b85698753ce79cdd03/Shopify_Wildposting.jpg)
![](https://freight.cargo.site/t/original/i/cb0c29cef79875e3d07d1e9b19affcc0f4b9e9c8a311c987281b7786b1a30d62/GettyImages-11287186960-PORTFOLIO.jpg)
![](https://freight.cargo.site/t/original/i/4467c384c9583cd2e5ba11fb931cfa7adb91d7d2f030bbb12442211d657b1385/Sock-Shopify_Campaign_Rte_2_Billboard_01.jpg)
To thank the team for their mentorship throughout the project, I made thank you cards ︎
![](https://freight.cargo.site/t/original/i/ff8326c717ecfcf263366458704391c6514f8afdc603f9b3de65ce28d1137bc5/1D9F264B-566B-4586-827C-67F9C65CD41A.jpg)
Oh, and I got to see it in person in New York too — that was pretty cool! ︎︎︎
![](https://freight.cargo.site/t/original/i/07c4459f3143d055b2a54c6b452df52c5acec72e30d1c33de59de59eff3b3e8c/IMG_5714.jpeg)