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Women of On-Road / Can-Am
A woman riding a motorcycle is much more than just a ‘biker chick’.
They’re confident, fearless and they honestly don’t give a f*#k.
These very real women just love to ride. 

To show it... 
We announced our statement at a Rolling Stone event 
We built this community of 15.7k real women riders
We built this platform for Can-Am















agency: anomaly

sound: vapor music
editor: kurt ritchie 

art director:
kennedy choi

copywriter: jenai kershaw





Mark